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on - Oct 2 -
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Labubu -
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For years, Labubu has captured the imagination of collectors around the world. The quirky, wide-eyed creature designed by Hong Kong-based artist Kasing Lung has grown from an underground figure into a mainstream sensation in the art toy community. Produced Labubu by Pop Mart, a powerhouse in the designer toy industry, Labubu has built a cult following in Asia, Europe, and the United States. Now, with Labubu officially entering the Canadian market, collectors in the country are buzzing with anticipation. This move is more than just another product release—it signals a shift in the accessibility, culture, and future of collectible art toys in Canada.
Labubu was not always the mainstream character it is today. Originating from Kasing Lung’s illustrations, the creature embodies both childlike innocence and mischievous darkness. Its exaggerated features, playful expressions, and imaginative variations have made it a perfect subject for collectible toys. Pop Mart took Lung’s creation and transformed it into a global phenomenon, releasing Labubu figures in blind boxes, limited editions, and special collaborations.
In Asia, especially in China and Hong Kong, Labubu has been a bestseller for years, often selling out within minutes of release. In the United States, the character found its way into pop culture through conventions, exclusive drops, and collaborations with retailers. Collectors worldwide see Labubu as more than just a toy—it is a bridge between fine art, street culture, and designer collectibles. Its official expansion into Canada is the latest milestone in this journey.
Canada has often been overlooked in the global collectibles scene, overshadowed by the massive markets in Asia and the United States. However, Canadian collectors have long been part of the international toy-buying community, frequently importing exclusive releases at higher costs due to shipping fees and customs duties. The arrival of Labubu in Canada means that fans no longer need to rely on third-party resellers or international shipments to obtain their favorite figures.
This is a significant step not only for accessibility but also for the growth of Canada as a serious player in the collectible art toy scene. With Pop Mart establishing distribution channels and possibly physical retail presence in the country, Canadian collectors will gain the same opportunities enjoyed by their counterparts in larger markets. This also encourages a stronger collector culture within Canada, fostering meetups, conventions, and community-building centered around Labubu and similar figures.
Until now, Canadian fans faced numerous obstacles in acquiring Labubu figures. Shipping from Asia often meant long wait times, while purchasing from resellers drove up prices dramatically. A figure retailing for $15 to $20 could easily cost over $50 once it arrived in Canada. With Labubu’s official entry into the Canadian market, these barriers are reduced. Collectors can now purchase figures at standard retail prices, making the hobby more inclusive for newcomers and sustainable for long-term enthusiasts.
This accessibility may also reduce the dominance of the resale market in Canada. While rare figures and limited editions will always carry higher values, the broader availability of core Labubu releases will give collectors a fairer chance to build their collections without overpaying. For many, this makes the act of collecting feel less like an exclusive club and more like a shared cultural experience.
Labubu’s arrival could have a transformative effect on collector culture in Canada. Up until now, Canadian art toy communities have been relatively small and scattered, often connected online through social media groups. With the introduction of Labubu into retail spaces, there is a greater opportunity for fans to connect in person through events, pop-ups, and conventions.
Collecting has always been more than just acquiring objects—it is about storytelling, community, and cultural identity. Labubu embodies these values, as each variation tells a unique story while connecting fans through shared appreciation. As Labubu grows in Canada, so too will the visibility of the country’s own art toy community, potentially inspiring local artists and designers to enter the scene.
Pop Mart has been strategic in its global expansion, opening flagship stores in key international cities and building partnerships with retailers. By introducing Labubu to Canada, Pop Mart is signaling that the country is a market worth investing in. This could lead to more than just availability of products—it may also bring exclusive Canadian releases, special collaborations, and localized events designed to engage fans directly.
For collectors, this creates new opportunities for rare finds and unique experiences. A Canadian-exclusive Labubu, for example, would not only be a highly coveted item but also a cultural milestone, blending the global phenomenon with a local identity. Such moves strengthen the relationship between Pop Mart, collectors, and the cultural landscape of the countries they enter.
One of the most significant impacts of Labubu’s entry into Canada will be on the secondary market. Resellers who previously thrived on the scarcity of these toys may see reduced demand for common figures. However, limited editions, event exclusives, and rare variations will continue to drive collector competition and higher prices. The difference now is that Canadian collectors will not be as heavily disadvantaged compared to international buyers.
This leveling of the playing field encourages more organic collecting, where fans focus on passion rather than profit. Of course, reselling will remain a part of the culture—especially for rare figures—but the broader availability ensures that collectors can participate in the hobby without feeling left behind.
Perhaps the most exciting aspect of Labubu’s entry into Canada is the opportunity it provides for newcomers. Designer toys can be intimidating to those unfamiliar with the culture, especially when scarcity and high resale prices dominate the conversation. With Labubu now more accessible, Canadian fans who have been curious about the figure can finally participate without overwhelming barriers.
This democratization of collecting brings new energy to the community. As more people are introduced to Labubu, conversations about art toys will expand into new spaces, from mainstream retail environments to cultural institutions. Over time, this can shift the perception of designer toys from niche hobby to legitimate art form, opening doors for greater recognition and appreciation.
Labubu’s entry into Canada is not just a milestone for fans—it is a step toward the future of collectible culture in the country. As Pop Mart continues to grow, collectors can expect new product lines, collaborations, and events tailored to the Canadian audience. This expansion also places Canada on the global map of art toy culture, allowing it to participate in the same conversations as larger markets.
For collectors, the future is filled with possibilities. Beyond simply purchasing figures, fans can look forward to conventions, exhibitions, and perhaps even artist signings that bring them closer to the creative vision behind Labubu. For Canada, this is the beginning of a new chapter in cultural engagement through collectibles, one that may inspire a new generation of artists, collectors, and fans.
Labubu’s official arrival in Labubu Bag marks an important moment for both collectors and the country’s place in the global art toy community. No longer will Canadian fans have to struggle with high prices and limited access—now they can engage directly with one of the most beloved figures in the world of designer toys. This expansion promises to strengthen collector culture, foster community connections, and inspire new forms of creativity within Canada.
For seasoned collectors, it means fairer access and new opportunities to grow their collections. For newcomers, it is an invitation into a world where art, storytelling, and imagination converge. And for the future of Canadian collecting, Labubu represents a turning point—a symbol of how global culture can take root and flourish in new places.
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